Beer Sales Go Swimmingly in First Attempt

Jenn Menendez of the Pittsburgh Post-Gazette busted out the beer sales figures today from the Marshall game. Last Sunday was the first time there have been beer sales at Milan Puskar Stadium.

From Menendez...

Sales ended with 7:30 to play in the third quarter, which wound up being two minutes, 31 seconds before the first lightning evacuation. Meaning beers were not available for purchase during the more than four hours of game delays.

Beer only sales: $160,656 gross

Net to University: $ 75,781 and 11 cents

Gross catering sales (not including beer): $548,000* a record setting figure for a game day

Not a bad day, considering there were no reports of incidents, or extremely long bathroom lines due to the sales. Seven home games means the potential net to the University of over 525,000 dollars. It pays to booze, baby.